The four Ps of marketing are cornerstones within the marketing and advertising world that deal with the four main factors when marketing a good or service. These four factors are so important because they translate across all types of businesses, goods, and services.
Whether you’re a professional copywriter that’s been working for years or you’re just getting started, the importance of words in our line of work cannot be understated. Words are essential, eye-opening, incredible, magnificent, powerful. Words are… everything. That sounds a bit dramatic and over-the-top, huh? Well, 1. It’s true, 2. It conveys a lot of emotion, and 3. It’s exactly the type of writing we do every day to attract customers and clients to our products and services. Every single word carries meaning.
One of the most important elements of any e-commerce website is a great UX Design. It includes the entirety of a user’s experience through combining brand aspects, design, usability, function, and many others.
As time passes, the coronavirus pandemic continues to hit the economy head-on. However, we are already beginning to see the emergence of a completely different market with new characteristics
Now more than ever it is increasingly common for people to connect collectively when it comes to consumption. Currently, the online sharing economy is a prime example that illustrates the value that the web provides to consumers.
Any marketer knows that decisions must be made when it comes to content marketing, but not before analyzing the prior actions taken. Today, we’ll teach you how to measure and analyze content marketing success, as well as look at some of the benefits.
Do you want to make the most of your budget to create good visual content? Or, do you have enough to invest but aren’t sure how best to use it in creating a successful campaign? Don't worry, we’ve got you covered! In this article, we’ll lay out some creative and highly effective social media tips for any kind of budget.
The COVID-19 pandemic has wreaked havoc on the global economy. Marketing leaders are dealing with multiple headaches. We’ve created a list with a few solutions that will help solve some of these problems.