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HOW DO SEARCH ENGINES WORK?

Do you know how does search engines like Google actually work? We tell you all about it.

Everything You Need to Know About Advertising on TikTok

Although TikTok existed for three years before its 2018 integration with Musical.ly, it wasn’t until recently that the app rapidly grew in popularity. Here’s everything you need to know about it.

How to Optimize Products in Amazon Marketplace: Three Guidelines for Increased Traffic

Amazon has some tricks you can use that are not always clear at first, but can help you once you know how to use them. Time to take notes.

How to Define an Effective Digital Marketing Budget for 2020

| December 23, 2019

As 2019 comes to a close, it’s time to start looking ahead to next year’s goals. As a business, your priority for 2020 must be revising your advertising and marketing budgets in order to achieve the ambitious targets you have already set.

The Potential of the Hashtag: Strategies on How to Market Your Business & Content

| December 17, 2019

If you’ve been using hashtags on Twitter and Instagram simply because it’s the “popular thing,” you may be missing out on their main potential. Take note we'll share some core tips on how to use these tagged topics in the best way possible on your posts.

Find the right Influencer for your Brand

We’ll show you how to reach new people and increase the sales of your brand through Influencers. The well known individuals who have the power to affect purchase decisions of others. Nevertheless there’s a few things you must be aware of to achieve a faster and more effective process when it comes to finding them.

Three Concepts of Cognitive Marketing You Might Not Know

The term “Cognitive Marketing” refers to one of the main strategies to connect with your audience on a personal level.

What Makes Marketing Creative These Days?

When we think of creativity applied in the field of marketing, the first things that come to our minds are the texts or the pictures that go into ad campaigns. But is that it? Today the industry surely require a new way of thinking.

Psychographics: What are They and How to Use Them in your Marketing

While demographics just explain ‘‘who’’ is your buyer, psychographic information describes ‘‘why’’ someone buys a certain product. Do they matter? Keep reading.

The Ultimate Retargeting Guide

Did you know that nearly 96% of your first-time visitors are not ready to purchase from your website right away? Retargeting is the method used to re-engage customers who have previously interacted online with your brand.